The Winning Formula


Double and triple your pipeline within weeks.

Get every meeting with a ‘C’ level executive with one touch (call, email, social) and knock out your competition.

Imagine increasing your productivity in sales prospecting by five times or more within a few weeks!

What if you could connect and engaging business executives within minutes through phone, email and social media and have a business conversation about your unique value-add!

What if you increase your demand generation productivity by 300% to 500%

That is what The Winning Formula book is about.

This book will show you how to quickly engage with the top-level executives by speaking their language and starting a business conversation in minutes.


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The Winning Formula is a game changer, I was blown away with the knowledge I gained from this book. I am now more than equip to catch the interest of C level executives and keep their interest which is the most important part. I highly recommend!

Wendell H.


I learned techniques in this book that I would have never thought of on my own! Prospecting is very hard but thanks to the Winning Formula I've got skills to snag their attention from the first call, email or hand shake.

S. Taylor


"...Mark shared this book with me as a reminder that even the sharpest tools need reshaping to adapt to changes. The insights on The Winning Formula depicts the daily conversations we have that enables even the novice of sales communicate in the most basic way: asking. The practice of repetition forms habit, and this book captures thru its chapters - a guidebook so to speak. As a colleague and friend, I thank Mark for sharing me this book that captures the common sense of good corporate communication."

Jay Pena


“The “Winning Pitch” guides sales professionals in building their own authentic and personalized way to connect with potential customers. Packed with practical and actionable advice, this is a book for all sales executives and managers that respect customers’ and their own time.”

Pamela Valentine